/* SEO keyword pillar landings — QR-SOFT */
.seo-pillar-badge {
  display: inline-flex;
  align-items: center;
  border-radius: 0.5rem;
  border: 1px solid rgba(253, 105, 5, 0.25);
  background: rgba(253, 105, 5, 0.08);
  padding: 0.25rem 0.75rem;
  font-size: 0.6875rem;
  font-weight: 700;
  letter-spacing: 0.06em;
  text-transform: uppercase;
  color: #fd6905;
}
.seo-pillar-btn {
  display: inline-flex;
  min-height: 2.75rem;
  align-items: center;
  justify-content: center;
  border-radius: 0.5rem;
  padding: 0.625rem 1.5rem;
  font-size: 0.875rem;
  font-weight: 700;
  transition: background-color 0.15s ease, border-color 0.15s ease, color 0.15s ease;
}
.seo-pillar-btn--primary {
  background: #fd6905;
  color: #fff;
}
.seo-pillar-btn--primary:hover {
  background: rgba(253, 105, 5, 0.92);
}
.seo-pillar-btn--ghost {
  border: 1px solid #e3e8ef;
  background: #fff;
  color: #1d2430;
}
.seo-pillar-btn--ghost:hover {
  border-color: rgba(253, 105, 5, 0.35);
}
.seo-pillar-hero__img {
  width: 100%;
  max-width: 22rem;
  margin-inline: auto;
  aspect-ratio: 3 / 4;
  object-fit: cover;
  object-position: top;
  border-radius: 0.75rem;
  border: 1px solid rgba(227, 232, 239, 0.9);
  background: #121722;
  box-shadow: 0 20px 50px -24px rgba(15, 23, 42, 0.35);
}
@media (min-width: 1024px) {
  .seo-pillar-hero__img {
    margin-inline: 0 0 auto;
  }
}
.seo-pillar-toc {
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem 1.25rem;
  border-top: 1px solid rgba(227, 232, 239, 0.8);
  padding-top: 1.5rem;
  font-size: 0.875rem;
  font-weight: 600;
  color: #64748b;
}
.seo-pillar-toc a:hover {
  color: #fd6905;
}
.prose-pillar h2 {
  font-size: 1.5rem;
  font-weight: 700;
  letter-spacing: -0.02em;
  color: #1d2430;
  line-height: 1.25;
}
@media (min-width: 640px) {
  .prose-pillar h2 {
    font-size: 1.75rem;
  }
}
.prose-pillar h3 {
  margin-top: 1.75rem;
  font-size: 1.125rem;
  font-weight: 700;
  color: #1d2430;
}
.prose-pillar p {
  margin-top: 1rem;
  font-size: 1rem;
  line-height: 1.7;
  color: #64748b;
}
.prose-pillar p strong,
.prose-pillar li strong {
  font-weight: 600;
  color: #1d2430;
}
.prose-pillar a {
  font-weight: 600;
  color: #fd6905;
  text-decoration: underline;
  text-decoration-color: rgba(253, 105, 5, 0.35);
  text-underline-offset: 2px;
}
.prose-pillar a:hover {
  text-decoration-color: #fd6905;
}
.prose-pillar ul:not(.seo-pillar-bullets) {
  margin-top: 1rem;
  list-style: disc;
  padding-left: 1.25rem;
  color: #64748b;
}
.prose-pillar ul:not(.seo-pillar-bullets) li {
  margin-top: 0.4rem;
  line-height: 1.6;
}
.seo-pillar-bullets {
  margin-top: 1.25rem;
  list-style: none;
  padding: 0;
  border-top: 1px solid rgba(227, 232, 239, 0.85);
}
.seo-pillar-bullets li {
  border-bottom: 1px solid rgba(227, 232, 239, 0.85);
  padding: 0.85rem 0;
  font-size: 0.9375rem;
  line-height: 1.55;
  color: #64748b;
}
.seo-pillar-bullets li::before {
  content: "";
  display: inline-block;
  width: 0.4rem;
  height: 0.4rem;
  margin-right: 0.65rem;
  border-radius: 9999px;
  background: #fd6905;
  vertical-align: middle;
}
.seo-pillar-side-card {
  overflow: hidden;
  border-radius: 0.75rem;
  border: 1px solid rgba(227, 232, 239, 0.9);
  background: #fff;
  box-shadow: 0 12px 32px -20px rgba(15, 23, 42, 0.25);
}
.seo-pillar-side-card__img {
  display: block;
  width: 100%;
  aspect-ratio: 16 / 10;
  object-fit: cover;
  object-position: top;
}
.seo-pillar-side-card figcaption {
  padding: 0.75rem 1rem;
  font-size: 0.75rem;
  color: #64748b;
}
.seo-pillar-callout {
  border-radius: 0.75rem;
  border: 1px solid rgba(253, 105, 5, 0.22);
  background: linear-gradient(160deg, rgba(253, 105, 5, 0.08), #fff 55%);
  padding: 1.25rem 1.35rem;
}
.seo-pillar-callout__kicker {
  font-size: 0.6875rem;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: #fd6905;
}
.seo-pillar-callout__text {
  margin-top: 0.5rem;
  font-size: 0.9375rem;
  line-height: 1.55;
  color: #475569;
}
.seo-pillar-callout__link {
  display: inline-block;
  margin-top: 0.85rem;
  font-size: 0.875rem;
  font-weight: 700;
  color: #fd6905;
}
.seo-pillar-table-wrap {
  overflow-x: auto;
  border-radius: 0.75rem;
  border: 1px solid rgba(227, 232, 239, 0.9);
}
.seo-pillar-table {
  width: 100%;
  min-width: 36rem;
  border-collapse: collapse;
  font-size: 0.875rem;
}
.seo-pillar-table th,
.seo-pillar-table td {
  border-bottom: 1px solid rgba(227, 232, 239, 0.85);
  padding: 0.85rem 1rem;
  text-align: left;
  vertical-align: top;
  color: #475569;
}
.seo-pillar-table thead th {
  background: #f8fafc;
  font-weight: 700;
  color: #1d2430;
}
.seo-pillar-table tbody th {
  font-weight: 600;
  color: #1d2430;
  background: #fff;
}
.seo-pillar-faq {
  border-radius: 0.75rem;
  border: 1px solid rgba(227, 232, 239, 0.9);
  background: #fff;
  padding: 0.15rem 1rem;
}
.seo-pillar-faq summary {
  cursor: pointer;
  list-style: none;
  padding: 0.95rem 0;
  font-weight: 600;
  color: #1d2430;
}
.seo-pillar-faq summary::-webkit-details-marker {
  display: none;
}
.seo-pillar-faq__a {
  padding: 0 0 1rem;
  font-size: 0.9375rem;
  line-height: 1.65;
  color: #64748b;
}
.seo-pillar-faq__a a {
  font-weight: 600;
  color: #fd6905;
}
.seo-pillar-related {
  display: grid;
  gap: 0.75rem;
  list-style: none;
  margin: 0;
  padding: 0;
}
@media (min-width: 640px) {
  .seo-pillar-related {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
}
.seo-pillar-related a {
  display: block;
  height: 100%;
  border-radius: 0.75rem;
  border: 1px solid rgba(227, 232, 239, 0.9);
  padding: 1rem 1.15rem;
  transition: border-color 0.15s ease, box-shadow 0.15s ease;
}
.seo-pillar-related a:hover {
  border-color: rgba(253, 105, 5, 0.35);
  box-shadow: 0 10px 28px -18px rgba(15, 23, 42, 0.2);
}
.seo-pillar-related__title {
  display: block;
  font-size: 0.9375rem;
  font-weight: 700;
  color: #1d2430;
}
.seo-pillar-related__desc {
  display: block;
  margin-top: 0.35rem;
  font-size: 0.8125rem;
  line-height: 1.45;
  color: #64748b;
}
.seo-pillar-cta {
  border-top: 1px solid transparent;
  background: linear-gradient(135deg, #fd6905, #ea580c 55%, #c2410c);
  padding: 3rem 1rem;
}
@media (min-width: 640px) {
  .seo-pillar-cta {
    padding: 4rem 1.5rem;
  }
}
.seo-pillar-cta__primary {
  display: inline-flex;
  min-height: 3rem;
  width: 100%;
  align-items: center;
  justify-content: center;
  border-radius: 0.75rem;
  background: #fff;
  padding: 0.85rem 2rem;
  font-size: 0.875rem;
  font-weight: 700;
  color: #fd6905;
  box-shadow: 0 8px 24px -8px rgba(0, 0, 0, 0.25);
}
.seo-pillar-cta__primary:hover {
  background: #f8fafc;
}
.seo-pillar-cta__secondary {
  display: inline-flex;
  min-height: 3rem;
  width: 100%;
  align-items: center;
  justify-content: center;
  border-radius: 0.75rem;
  border: 2px solid rgba(255, 255, 255, 0.9);
  padding: 0.85rem 2rem;
  font-size: 0.875rem;
  font-weight: 700;
  color: #fff;
}
.seo-pillar-cta__secondary:hover {
  background: rgba(255, 255, 255, 0.1);
}
@media (min-width: 640px) {
  .seo-pillar-cta__primary,
  .seo-pillar-cta__secondary {
    width: auto;
  }
}

/* —— /seo-pillars hub (sharp premium) —— */
.seo-pillars-hub,
.seo-pillars-hub * {
  border-radius: 0 !important;
}
.seo-pillar-btn--on-dark {
  background: #fff;
  color: #c2410c !important;
  border: 1px solid #fff;
}
.seo-pillar-btn--on-dark:hover {
  background: #fff7ed;
}
.seo-pillar-btn--ghost-light {
  background: transparent;
  color: #fff !important;
  border: 1px solid rgba(255, 255, 255, 0.4);
}
.seo-pillar-btn--ghost-light:hover {
  background: rgba(255, 255, 255, 0.08);
  border-color: rgba(255, 255, 255, 0.7);
}

.seo-pillars-hub__hero {
  position: relative;
  overflow: hidden;
  background:
    linear-gradient(135deg, rgba(253, 105, 5, 0.14) 0%, transparent 42%),
    linear-gradient(180deg, #0b1220 0%, #121a2b 55%, #0f172a 100%);
  border-bottom: 1px solid rgba(255, 255, 255, 0.06);
}
.seo-pillars-hub__hero::before {
  content: '';
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(rgba(255, 255, 255, 0.03) 1px, transparent 1px),
    linear-gradient(90deg, rgba(255, 255, 255, 0.03) 1px, transparent 1px);
  background-size: 48px 48px;
  mask-image: linear-gradient(180deg, rgba(0, 0, 0, 0.55), transparent 85%);
  pointer-events: none;
}
.seo-pillars-hub__hero .container {
  position: relative;
  z-index: 1;
}
.seo-pillars-hub__hero .qrmenu-bc a {
  color: rgba(255, 255, 255, 0.72);
}
.seo-pillars-hub__hero .qrmenu-bc a:hover {
  color: #fdba74;
}
.seo-pillars-hub__hero .qrmenu-bc,
.seo-pillars-hub__hero .qrmenu-bc span {
  color: rgba(255, 255, 255, 0.5);
}
.seo-pillars-hub__hero-grid {
  display: grid;
  gap: 2rem;
  margin-top: 1.75rem;
}
@media (min-width: 960px) {
  .seo-pillars-hub__hero-grid {
    grid-template-columns: minmax(0, 1.35fr) minmax(14rem, 0.75fr);
    gap: 3rem;
    align-items: end;
  }
}
.seo-pillars-hub__eyebrow {
  margin: 0;
  font-size: 0.6875rem;
  font-weight: 800;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: #fdba74;
}
.seo-pillars-hub__title {
  margin: 0.85rem 0 0;
  font-size: clamp(1.85rem, 4.2vw, 2.85rem);
  font-weight: 800;
  letter-spacing: -0.03em;
  line-height: 1.12;
  color: #fff;
}
.seo-pillars-hub__lead {
  margin: 1rem 0 0;
  max-width: 38rem;
  font-size: 1.05rem;
  line-height: 1.65;
  color: rgba(248, 250, 252, 0.78);
}
.seo-pillars-hub__actions {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 0.85rem 1.25rem;
  margin-top: 1.75rem;
}
.seo-pillars-hub__link {
  font-size: 0.9375rem;
  font-weight: 700;
  color: #fdba74 !important;
  text-decoration: none;
}
.seo-pillars-hub__link:hover {
  color: #fff !important;
}
.seo-pillars-hub__aside {
  border: 1px solid rgba(255, 255, 255, 0.12);
  background: rgba(15, 23, 42, 0.45);
  padding: 1.35rem 1.4rem;
  backdrop-filter: blur(8px);
}
.seo-pillars-hub__aside-title {
  margin: 0;
  font-size: 0.6875rem;
  font-weight: 800;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: rgba(253, 186, 116, 0.95);
}
.seo-pillars-hub__checks {
  list-style: none;
  margin: 0.85rem 0 0;
  padding: 0;
}
.seo-pillars-hub__checks li {
  position: relative;
  padding: 0.55rem 0 0.55rem 1.35rem;
  border-top: 1px solid rgba(255, 255, 255, 0.08);
  font-size: 0.875rem;
  line-height: 1.45;
  color: rgba(248, 250, 252, 0.88);
}
.seo-pillars-hub__checks li:first-child {
  border-top: none;
  padding-top: 0;
}
.seo-pillars-hub__checks li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 1rem;
  width: 0.45rem;
  height: 0.45rem;
  background: #fd6905;
}
.seo-pillars-hub__checks li:first-child::before {
  top: 0.45rem;
}
.seo-pillars-hub__checks strong {
  color: #fff;
  font-weight: 700;
}

.seo-pillars-hub__board {
  padding: 2.75rem 0 3.25rem;
  background: linear-gradient(180deg, #f1f5f9 0%, #fff 16%);
  border-bottom: 1px solid #e2e8f0;
}
.seo-pillars-hub__head {
  margin-bottom: 1.75rem;
  max-width: 40rem;
}
.seo-pillars-hub__kicker {
  margin: 0;
  font-size: 0.6875rem;
  font-weight: 800;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: #fd6905;
}
.seo-pillars-hub__h2 {
  margin: 0.65rem 0 0;
  font-size: clamp(1.35rem, 2.5vw, 1.75rem);
  font-weight: 800;
  letter-spacing: -0.02em;
  color: #0f172a;
  line-height: 1.2;
}
.seo-pillars-hub__sub {
  margin: 0.5rem 0 0;
  font-size: 0.9375rem;
  line-height: 1.65;
  color: #64748b;
}
.seo-pillars-hub__empty {
  margin: 0;
  padding: 1.5rem;
  border: 1px dashed #cbd5e1;
  background: #f8fafc;
  color: #64748b;
}
.seo-pillars-hub__grid {
  list-style: none;
  margin: 0;
  padding: 0;
  display: grid;
  gap: 0.85rem;
}
@media (min-width: 768px) {
  .seo-pillars-hub__grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 1rem;
  }
}
@media (min-width: 1100px) {
  .seo-pillars-hub__grid {
    grid-template-columns: repeat(3, minmax(0, 1fr));
  }
}
.seo-pillars-hub__card {
  margin: 0;
  height: 100%;
}
.seo-pillars-hub__card-link {
  display: flex;
  flex-direction: column;
  height: 100%;
  min-height: 12.5rem;
  padding: 1.25rem 1.3rem 1.15rem;
  border: 1px solid #e2e8f0;
  background: #fff;
  text-decoration: none;
  box-shadow: 0 16px 36px -30px rgba(15, 23, 42, 0.45);
  transition: border-color 0.15s ease, box-shadow 0.15s ease, transform 0.15s ease;
}
@media (hover: hover) and (pointer: fine) {
  .seo-pillars-hub__card-link:hover {
    border-color: #fd6905;
    box-shadow: 0 22px 44px -28px rgba(234, 88, 12, 0.4);
    transform: translateY(-2px);
  }
  .seo-pillars-hub__card-link:hover .seo-pillars-hub__card-cta {
    color: #fd6905;
  }
}
.seo-pillars-hub__card-meta {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 0.45rem 0.65rem;
  margin-bottom: 0.85rem;
}
.seo-pillars-hub__num {
  font-size: 0.75rem;
  font-weight: 800;
  letter-spacing: 0.08em;
  color: #fd6905;
}
.seo-pillars-hub__intent {
  font-size: 0.625rem;
  font-weight: 800;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  padding: 0.22rem 0.45rem;
  background: #0f172a;
  color: #fff;
}
.seo-pillars-hub__words {
  margin-left: auto;
  font-size: 0.6875rem;
  font-weight: 700;
  color: #94a3b8;
  font-variant-numeric: tabular-nums;
}
.seo-pillars-hub__card-title {
  display: block;
  font-size: 1.125rem;
  font-weight: 800;
  letter-spacing: -0.02em;
  color: #0f172a;
  line-height: 1.25;
}
.seo-pillars-hub__card-desc {
  display: block;
  margin-top: 0.55rem;
  flex: 1;
  font-size: 0.8125rem;
  line-height: 1.55;
  color: #64748b;
}
.seo-pillars-hub__card-cta {
  display: block;
  margin-top: 1rem;
  font-size: 0.8125rem;
  font-weight: 700;
  color: #0f172a;
  transition: color 0.15s ease;
}

.seo-pillars-hub__nav {
  padding: 3rem 0;
  background: #fff;
  border-bottom: 1px solid #e2e8f0;
}
.seo-pillars-hub__nav-grid {
  display: grid;
  gap: 2rem;
}
@media (min-width: 960px) {
  .seo-pillars-hub__nav-grid {
    grid-template-columns: minmax(0, 0.85fr) minmax(0, 1.15fr);
    gap: 2.5rem;
    align-items: start;
  }
}
.seo-pillars-hub__nav-list {
  list-style: none;
  margin: 0;
  padding: 0;
  border: 1px solid #e2e8f0;
}
.seo-pillars-hub__nav-list li + li {
  border-top: 1px solid #e2e8f0;
}
.seo-pillars-hub__nav-list a {
  display: block;
  padding: 1.05rem 1.2rem;
  text-decoration: none;
  transition: background 0.15s ease;
}
.seo-pillars-hub__nav-list a:hover {
  background: #f8fafc;
}
.seo-pillars-hub__nav-label {
  display: block;
  font-size: 0.9375rem;
  font-weight: 700;
  color: #0f172a;
}
.seo-pillars-hub__nav-desc {
  display: block;
  margin-top: 0.25rem;
  font-size: 0.8125rem;
  line-height: 1.5;
  color: #64748b;
}

.seo-pillars-hub__cta {
  background:
    linear-gradient(120deg, rgba(253, 105, 5, 0.18), transparent 40%),
    #0b1220;
  border-top: 1px solid #1e293b;
  padding: 2.75rem 1rem;
}
@media (min-width: 640px) {
  .seo-pillars-hub__cta {
    padding: 3.25rem 1.5rem;
  }
}
.seo-pillars-hub__cta-inner {
  display: flex;
  max-width: 72rem;
  flex-direction: column;
  align-items: flex-start;
  justify-content: space-between;
  gap: 1.5rem;
}
@media (min-width: 640px) {
  .seo-pillars-hub__cta-inner {
    flex-direction: row;
    align-items: center;
  }
}
.seo-pillars-hub__cta-eyebrow {
  margin: 0;
  font-size: 0.6875rem;
  font-weight: 800;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: #fdba74;
}
.seo-pillars-hub__cta-title {
  margin: 0.55rem 0 0;
  font-size: clamp(1.5rem, 3vw, 1.95rem);
  font-weight: 800;
  letter-spacing: -0.02em;
  color: #fff;
}
.seo-pillars-hub__cta-lead {
  margin: 0.55rem 0 0;
  max-width: 36rem;
  font-size: 0.9375rem;
  line-height: 1.65;
  color: rgba(248, 250, 252, 0.72);
}
.seo-pillars-hub__cta-actions {
  display: flex;
  width: 100%;
  flex-direction: column;
  gap: 0.65rem;
}
@media (min-width: 640px) {
  .seo-pillars-hub__cta-actions {
    width: auto;
    flex-direction: row;
  }
}